One comment on “PIO, Time For A Team Approach

  1. Hello Chief … Thanks for the excellent post. Your broad categorization of EIC/JIC functions are logical in the social media world.

    A couple of things. We need to ensure that the Social Media monitoring folks can actually feed stuff back into the planning or intel group in the EOC … (will they listen?) as we know SM (particularly crisis mapping) is also a very valuable situational awareness tool.

    Second, the PIO must have the flexibility (and humility) to call for help … and more and more, this includes volunteers. People who were generally excluded from any incident site or JIC not so long ago.

    Thanks again

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